Or, how to help your idea grab the boss’s attention.

An explainer should leave your reader brighter by a point or two.

Where persuasion matters more than proving a point.

Do you know why you write?

Avoid job application goof-ups that make employers cringe

How can you ensure that the information you’re writing is reasonably reliable?

An ideas notebook has held me in good stead all these years. Every time I had a brainwave, which always happens at odd times, I recorded it in the ideas notebook.

Don’t be disheartened if you don’t get it first time right

I outline a story before I write it. Many writers do this. It helps you focus on what you want to write and stick to it throughout the piece.