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The Whole Works by Ranjani & Shankar
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The Whole Works by Ranjani & Shankar
The Whole Works by Ranjani & Shankar

Category: Freelancing

Freelancing

Bias for action

Ranjani, August 24, 2020June 7, 2025

Bias for action is about making things happen. It’s about moving forward, especially in ambiguity. It is about being decisive when you have no energy for the consequences.

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Freelancing

Language of business is money

Ranjani, August 13, 2020June 7, 2025

While signing on new clients, ask for an advance. Their reaction will tell you how serious they are.

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Freelancing

Handling clients who keep setting fires

Ranjani, August 11, 2020June 7, 2025

Clients have a tendency to think that you’ll make time to do their work. They have their urgencies which they will most certainly transfer to you. Some clients will be worth it. Some not. Grow an intuition to tell the difference.

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Freelancing

How to renegotiate freelancer rates?

Ranjani, July 30, 2020June 10, 2023

Yesterday, I wrote about when to renegotiate freelancer rates. I hear a lot of you thinking, “all that’s fine, but how do I do it?”

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Freelancing

When to renegotiate freelancer rates?

Ranjani, July 29, 2020June 10, 2023

Salaried folks get hikes year on year. But not freelancers. No ‘appraisal’ often means no hikes. Shouldn’t be, no? So, renegotiate!

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Freelancing

Self-appraisal process

Ranjani, July 24, 2020May 27, 2025

Am I productive? Am I profitable? Am I successful? I needed a system to check for myself regularly if I’m doing well. This review template is what I devised over the last few years to facilitate self-appraisal.

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Freelancing

Do what’s right for the customer

Ranjani, July 22, 2020June 7, 2025

There is this widely believed notion that clients know what they need. A company with a grand idea and (allegedly) stellar product should naturally know what they need when they seek a content writer, right? Wrong.

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Freelancing

Be visible

Ranjani, July 9, 2020May 27, 2025

Have you ever received a message from someone that said, “do you know anyone who does [insert specific thing]?” Let’s say a film reviewer, for instance. Who would you refer?

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Freelancing

Close the damn loop

Ranjani, July 7, 2020May 27, 2025

It is only through proactive and considerate communication that you can build community, which is fundamental to growing your business.

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